Baby shower gifts have a funny habit of arriving in exactly two colours. If you don’t know whether it’s a girl or a boy, or the parents-to-be would quite like a bit more variety, this guide is for you.
Everything here is gender-neutral, genuinely useful and made to be worn, washed and handed down. We’ve sorted it by budget, and there’s a quick gift finder below if you’re standing in a queue reading this on your phone.
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Why gender-neutral baby gifts make more sense
You don’t need to know the sex to get it right. That’s the obvious bit. The less obvious bit is that unisex baby clothes tend to get more use: they pass down to younger siblings and cousins whatever their gender, and they hold their value on the pre-loved market because more families can use them.
Plenty of parents simply prefer prints with a bit of personality to a wall of pink or blue. We wrote more about that in why more UK parents are choosing gender-neutral baby clothes.
Quick gift finder
Which of these sounds most like the parents-to-be? Tap for our pick.
“They’ve already been given loads of tiny clothes.”
Size up. Something in 6–9 or 9–12 months, or a 2.5 TOG sleeping bag, gets used long after the newborn presents have been outgrown.
“First baby, and they’re a bit overwhelmed.”
A bundle. Several matching essentials in one box, no decisions required. Our Cow Baby Bundle and Pumpkin Star Baby Bundle are made for exactly this.
“They’re eco-minded and want less stuff, not more.”
One well-made piece they’ll use every day. A reversible organic cotton blanket goes from pram to playmat to sofa and often ends up as the keepsake they hang on to.
“Honestly? I have no idea what they need.”
A Lucy & Sam gift card. It’s sent by email, never the wrong size, and they can spend it once they know what they’re actually short of.
Gender-neutral baby shower gifts by budget
Pick a budget to see our favourites.
Two-pack bodysuits
The thing every new parent runs out of first. The Star & Moon Cow two-pack is soft, simple and goes with everything.
A playsuit with a message
Our Born to Stand Out playsuit has a bit of attitude and no colour coding.
A reversible blanket
The Peacock reversible blanket is two prints in one and big enough for the pram.
A baby bundle
Matching essentials boxed together. Choose the Cow, Pumpkin Star or Peacock White bundle.
A 2.5 TOG sleeping bag
Used every single night, which makes it one of the most useful presents a new baby can get. Try the Peacock sleeping bag.
A gift card
From £10 to £100, delivered by email. Pop it in a card with a note saying “for when they’ve outgrown everything else”. Get one here.
Club together
Shower group? Pool a gift card and let the parents build a small capsule wardrobe in the sizes they really need.
See everything giftable in our gift sets and gifts & bundles collections.
What new parents actually want (and what gets quietly regifted)
Talk to any parent a few months in and you’ll hear much the same things.
Gets used every day
- Bodysuits and sleepsuits in 3–6 and 6–9 months
- Sleepsuits with zips rather than poppers
- Sleeping bags
- Blankets and muslins (you can’t have too many)
Tends to sit in a drawer
- Lots of 0–3 months outfits, because everyone buys those
- Shoes for babies who can’t walk yet
- Anything with a row of tiny buttons up the back
- Hand-wash or dry-clean only. Nobody, ever.
Before you wrap it
Six small things that make a baby gift much more useful. Tick them off as you go.
Why organic cotton makes a better baby gift
Newborn skin is thin and sensitive, and the first layer they wear sits against it all day. Everything we make is 100% GOTS certified organic cotton, which means no chlorine bleach, no formaldehyde finishes and no azo dyes in the processing. If the parents ask what that means, point them to our plain-English guide to GOTS.
Not sure about sizing? Our baby clothes size guide has an age-by-age chart.
Shop baby shower gifts
Common questions
What is a good gender-neutral baby shower gift?
Practical things in soft, unisex prints: a bundle of bodysuits and sleepsuits, a baby sleeping bag, a reversible blanket or a gift card. Choose sizes from 3–6 months upwards, since newborn clothes are usually the most over-gifted.
How much should I spend on a baby shower gift in the UK?
There’s no rule. Between £10 and £30 is common for friends and colleagues, and close family often spend more. A thoughtful, useful gift matters far more than the price.
What size should I buy for a baby shower gift?
3–6 or 6–9 months is usually the safest choice. Babies grow out of newborn and 0–3 months sizes quickly, and parents tend to receive plenty of those already.
Are organic cotton baby clothes a good gift?
Yes, especially for base layers like bodysuits and sleepsuits that sit against a baby’s skin all day. Look for GOTS certification, which covers how the fabric is processed, not just how the cotton was grown.
Can I buy baby clothes before the sex is known?
Absolutely. Gender-neutral baby clothes work for any baby, and they can be passed down to future siblings whatever their gender.
Every Lucy & Sam piece is made from 100% GOTS certified organic cotton, grown and made in Gujarat, India, and designed to be handed down.
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