About Us
Our Story
Born and raised in South London, Lucy & Sam is an organic fashion
brand for babies and toddlers with big hearts and playful imaginations
all woven together by one common thread : to make parent, baby and the
planet happy. Our story- led prints are captured and shaped on
beautifully soft GOTS certified organic cotton, sustainably sourced and
cut into fabulously fun garments.
Our Team
We’re a small, family-run business working with a passionate team of creative individuals to bring our baby and toddler brand to life. We’re excited to now have a team in Sri Lanka as part of our journey, adding even more talent to what we do. Over the years, we’ve built great relationships with fabric experts, mills, printers, and embroidery houses to keep every step of our process in our hands. With plenty of experience in India, Europe, and now Sri Lanka, we’ve partnered with a small group of factories that share our commitment to quality and ethical practices. We’re also dedicated to giving back to the local communities we work with by supporting small businesses, providing opportunities for training, and contributing to initiatives that improve local infrastructure and education. By investing in these communities, we hope to make a positive impact beyond our products.
Our Philosophy
Small Things That Make A Big Difference
Underpins Everything That We Do From Initial Design To Your Doorstep
why parents love us
Practical Design
All of our garments are designed to be easy to wear, to wash at low eco temperatures and include details that parents will find useful - such as the scratch mitts on our sleepwear and zips on our babygrows for easy changing.
Sustainable Cotton
We use 100% GOTS certified cotton that can be traced back to the grower. The fields in Gujarat, Southern India are cultivated by local farmers without the use of pesticides and with an emphasis on creating bio-diversity.
Eco Friendly
We use 100% recycled materials for all our labelling and we ship to our customers in recycled paper bags. Our aim is to be completely plastic free throughout the supply chain by the end of 2019.
Ethical Fashion
All our factories follow the highest ethical standards where workers rights, working conditions and rates of pay are monitored regularly. Our yearly compliance audits ensure that all the hands involved in the production process are as happy as our end customer. We are constantly looking to support local initiatives that safeguard the environment and improve educational opportunity for those who work for us.